We analyze trends and issues for clients entering or expanding in markets with a new product, program, or philanthropic interest.  We engage with diverse leaders to help identify the gaps and challenges in the market, and then co-create innovative, new solutions to impact some of our greatest societal challenges.

A Sampling of our Thought Leader Initiatives: 

  • Positioning several companies as innovative leaders and strong collaborative partners with organizations as it related to specific issues -- aging, women’s health, wellness, and education  
  • Organizing International Advisory Board Meetings with world leaders to gain insights and market information for improving public health challenges and access to services and treatment  

  • Producing National Summits for five years that became the must attend advocacy event for diverse organizations and their leading advocates. The Summits focused on sharing cutting edge information and importantly planning coalition advocacy actions in states

  • Launching a National Wellness Initiative that brought together the most influential thought leaders from Canyon Ranch, Surgeon General’s Office, health organizations, and integrative health businesses that highlighted the company worldwide and impacted education and policy 

  • Created a strategic in-depth business plan to increase global attention and advocacy for research funding and treatments for Alzheimer’s.